“Extracting sunlight from cucumbers” company

This was one of businesses, launching IPO during the famous South Sea Company bubble in England in 1700th. Nevertheless, they got money from investors and immediately disappeared. Well packaged stupidity can sound like wisdom.
Nowadays, people are smarter and pay attention to company names and read financial statements. But, do you think some contemporary businesses are different from that “Extracting sunlight from cucumbers” company? How about sub-prime mortgages and derivatives?
The financial laws of gravitation don’t change over time.

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